collaborations
harlem fashion row
Brand: abercrombie & fitch
Creative: branding | store signage | digital marketing
My Role: Partnered with the event team to design and execute the Abercrombie x Raise Fashion collaboration for NYFW. This involved designing signage for our New York flagship stores and creating visuals for the preview event. Below is a selection of the creative work I contributed to.
RAISE fashion
Brand: abercrombie & fitch
Creative: store signage | event marketing
My Role: Partnered with the event team to design and execute the Abercrombie x Raise Fashion collaboration for NYFW. This involved designing signage for our New York flagship stores and creating visuals for the preview event. Below is a selection of the creative work I contributed to.
NFL
Brand: abercrombie & fitch
Creative: store signage | digital marketing
My Role: Teamed up with copywriters and art directors on the NFL collaboration in both adults and kids to design an omni-channel experience for the product launch, including store signage and digital marketing materials. Below is a selection of the creative work I contributed to.